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. 2001 Dec;91(12):2007-9.
doi: 10.2105/ajph.91.12.2007.

Promoting stair use in a US-Mexico border community

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Promoting stair use in a US-Mexico border community

K J Coleman et al. Am J Public Health. 2001 Dec.

Abstract

Objectives: This study sought to determine whether a culturally relevant health message would promote stair use in a predominantly Hispanic community.

Methods: Observations of stair, elevator, and escalator use were collected over a 6-month period at 4 sites throughout the city of El Paso, Tex. The efficacy of individual and family health promotion signs was tested.

Results: Stair use increased in response to both individual and family promotion health messages, and use varied widely by intervention site.

Conclusions: These results underscore the importance of considering the physical characteristics of the environments targeted for health promotion campaigns.

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Figures

FIGURE 1—
FIGURE 1—
Promotional signs used in the study: individual promotional message (top) and family promotional message (bottom) .Both signs originally were in color, with heart characters colored red.

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