Direct-to-consumer marketing
- PMID: 12078708
Direct-to-consumer marketing
Comment on
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Promotion of prescription drugs to consumers.N Engl J Med. 2002 Feb 14;346(7):498-505. doi: 10.1056/NEJMsa012075. N Engl J Med. 2002. PMID: 11844852
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Direct-to-consumer advertising--education or emotion promotion?N Engl J Med. 2002 Feb 14;346(7):524-6. doi: 10.1056/NEJM200202143460713. N Engl J Med. 2002. PMID: 11844857 No abstract available.
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