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Comment
. 2004 Mar 2;170(5):768-70; author reply 770-1.
doi: 10.1503/cmaj.1031565.

Direct-to-consumer advertising

John R Graham
Comment

Direct-to-consumer advertising

John R Graham. CMAJ. .
No abstract available

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Comment on

References

    1. Mintzes B, Barer ML, Kravitz RL, Bassett K, Lexchin J, Kazanjian A, et al. How does direct-to-consumer advertising (DTCA) affect prescribing? A survey in primary care environments with and without legal DTCA. CMAJ 2003;169 (5): 405-12. - PMC - PubMed
    1. Graham JR. CANSTATS Bulletin: Who's afraid of prescription drug advertising? Toronto: Canadian Statistical Assessment Service; 2003 Sep 8. Available: www.canstats.org/readdetail.asp?id=574 (accessed 2003 Oct 3).
    1. Aikin KJ. Direct-to-consumer advertising of prescription drugs: physician survey preliminary results [MS PowerPoint presentation]. Rockville (MD): US Food and Drug Administration, Center for Drug Evaluation and Research: 2003 Jan 13. Available: www.fda.gov/cder/ddmac/globalsummit2003/index.htm (accessed 2003 Nov 6).

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