Soft targets: nurses and the pharmaceutical industry

doi:10.1371/journal.pmed.0050005

Review

. 2008 Feb;5(2):e5.

doi: 10.1371/journal.pmed.0050005.

Soft targets: nurses and the pharmaceutical industry

Annemarie Jutel¹, David B Menkes

Affiliations

PMID: 18254652
PMCID: PMC2225434
DOI: 10.1371/journal.pmed.0050005

Review

Soft targets: nurses and the pharmaceutical industry

Annemarie Jutel et al. PLoS Med. 2008 Feb.

. 2008 Feb;5(2):e5.

doi: 10.1371/journal.pmed.0050005.

Authors

Annemarie Jutel¹, David B Menkes

Affiliation

¹ Otago Polytechnic, Dunedin, New Zealand. jutel@clear.net.nz

PMID: 18254652
PMCID: PMC2225434
DOI: 10.1371/journal.pmed.0050005

Abstract

The nursing literature has yet to pay much attention to the expansive reach of the pharmaceutical industry into the nursing profession.

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Conflict of interest statement

Competing Interests: Annemarie Jutel previously held shares in Pfizer, but sold them during the preparation of this work. David Menkes has accepted speakers' fees and support to attend conferences from various pharmaceutical companies. In addition, he has received research support from Roche, Eli Lilly, and Lundbeck, and has served as an expert witness on behalf of plaintiffs in civil cases defended by Eli Lilly, GlaxoSmithKline, and Pfizer.

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References

1. Nursing Standard. ‘Special projects’ sponsorship. 2007. Available: http://www.nursing-standard.co.uk/advertising/specprods.asp. Accessed 27 December 2007.
1. Burns D. Nurse prescribing. Nurses' influence on GPs' prescribing. Nurs Times. 2002;98:41–42. - PubMed
1. Mansfield PR, Mintzes B, Richards D, Toop L. Direct to consumer advertising. BMJ. 2005;330:5–6. - PMC - PubMed
1. Mansfield PR, Mintzes B. Direct-to-consumer advertising is more profitable if it is misleading. N Z Med J. 2003;116:U610. - PubMed
1. Mintzes B, Barer ML, Kravitz RL, Kazanjian A, Bassett K, et al. Influence of direct-to-consumer pharmaceutical advertising and patients' requests on prescribing decisions: two site cross sectional survey. BMJ. 2002;324:278–279. - PMC - PubMed

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[1] Nursing Standard. ‘Special projects’ sponsorship. 2007. Available: http://www.nursing-standard.co.uk/advertising/specprods.asp. Accessed 27 December 2007.

[2] Nursing Standard. ‘Special projects’ sponsorship. 2007. Available: http://www.nursing-standard.co.uk/advertising/specprods.asp. Accessed 27 December 2007.

[3] Burns D. Nurse prescribing. Nurses' influence on GPs' prescribing. Nurs Times. 2002;98:41–42. - PubMed

[4] Burns D. Nurse prescribing. Nurses' influence on GPs' prescribing. Nurs Times. 2002;98:41–42. - PubMed

[5] Mansfield PR, Mintzes B, Richards D, Toop L. Direct to consumer advertising. BMJ. 2005;330:5–6. - PMC - PubMed

[6] Mansfield PR, Mintzes B, Richards D, Toop L. Direct to consumer advertising. BMJ. 2005;330:5–6. - PMC - PubMed

[7] Mansfield PR, Mintzes B. Direct-to-consumer advertising is more profitable if it is misleading. N Z Med J. 2003;116:U610. - PubMed

[8] Mansfield PR, Mintzes B. Direct-to-consumer advertising is more profitable if it is misleading. N Z Med J. 2003;116:U610. - PubMed

[9] Mintzes B, Barer ML, Kravitz RL, Kazanjian A, Bassett K, et al. Influence of direct-to-consumer pharmaceutical advertising and patients' requests on prescribing decisions: two site cross sectional survey. BMJ. 2002;324:278–279. - PMC - PubMed

[10] Mintzes B, Barer ML, Kravitz RL, Kazanjian A, Bassett K, et al. Influence of direct-to-consumer pharmaceutical advertising and patients' requests on prescribing decisions: two site cross sectional survey. BMJ. 2002;324:278–279. - PMC - PubMed

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Soft targets: nurses and the pharmaceutical industry

Affiliation

Soft targets: nurses and the pharmaceutical industry

Authors

Affiliation

Abstract

Conflict of interest statement

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