Precuing benefits for color and location in a visual search task

Abstract

Selection in multiple-item displays has been shown to benefit immensely from advance knowledge of target location (e.g., Henderson, 1991), leading to the suggestion that location is completely dominant in visual selective attention (e.g., Tsal & Lavie, 1993). Recently, direct selection by color has been reported in displays in which location does not vary (Vierck & Miller, 2005). The present experiment investigated the possibility of independent selection by color in a task with multiple-item displays and location precues in order to see whether color is also used for selection even when target location does vary and supposedly dominant location precues can be used. Precues provided independent information about the location and color of a target, and each type of precue could be either valid or invalid. The precues were followed by brief displays of six letters in six different colors, and participants had to discriminate the case of a prespecified target letter (e.g., R vs. r). Performance was much better when location cues were valid than when they were invalid, confirming the large advantage associated with valid advance location information. Performance was also better with valid advance color information, however, both when location cues were valid and when they were invalid. But these color benefits were dependent on the closeness of the colored letter to the cued location. Our results thus suggest that selection by color in a multiple-item display, where location and color information are independent from each other and equalized, is mediated by location information.