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. 2010 Jun 1;44(3):363-373.
doi: 10.1016/j.jrp.2010.04.001.

Personality in 100,000 Words: A large-scale analysis of personality and word use among bloggers

Tal Yarkoni  1
Affiliations

Personality in 100,000 Words: A large-scale analysis of personality and word use among bloggers

Tal Yarkoni. J Res Pers. .

Abstract

Previous studies have found systematic associations between personality and individual differences in word use. Such studies have typically focused on broad associations between major personality domains and aggregate word categories, potentially masking more specific associations. Here I report the results of a large-scale analysis of personality and word use in a large sample of blogs (N=694). The size of the dataset enabled pervasive correlations with personality to be identified for a broad range of lexical variables, including both aggregate word categories and individual English words. The results replicated category-level findings from previous offline studies, identified numerous novel associations at both a categorical and single-word level, and underscored the value of complementary approaches to the study of personality and word use.

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Figures

Figure 1
Figure 1
Loess-smoothed plot of split-half reliability estimate as a function of word rank (ranked by frequency of occurrence in the corpus).
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