Response rates in GP surveys - trialling two recruitment strategies

Abstract

Background: This study aimed to examine the efficacy of two strategies for improving general practitioner response to a survey. A secondary aim was to assess GPs' self reported preferred mode of survey administration.

Methods: This study aimed to examine the efficacy of two strategies for improving general practitioner response to a survey. A secondary aim was to assess GPs' self reported preferred mode of survey administration.

Results: Of the 1666 GPs sampled, 52 were ineligible and 500 completed the survey. The response rates obtained in the trial of standard research group letterhead invitations alone (25.8%) versus division of general practice cover letter (32.5%) were not statistically significantly different; nor were the response rates obtained in the trial of a telephone reminder call. When asked about preferred mode of survey administration, 81.1% of respondents nominated mailed survey.

Discussion: The study failed to identify strategies to improve GP participation in the survey. This survey found no basis for supporting electronic GPs surveys.