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Comment
. 2014 Apr;37(2):135-6.
doi: 10.1017/S0140525X13001933.

Selfish goals must compete for the common currency of reward

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Selfish goals must compete for the common currency of reward

George Ainslie. Behav Brain Sci. 2014 Apr.

Abstract

Selfish Goal Theory is compatible with a behaviorally based theory that recognizes mental processes as behaviors. Both envision choices as made by the competition of purposive processes, which are autonomous in that they are not coordinated by an agentic "self." However, the survival of mental processes - termed "goals" or "interests," respectively - depends on a well-documented active mechanism: reward.

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