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. 2015 Mar;24(2):110-1.
doi: 10.1136/tobaccocontrol-2014-051580. Epub 2014 Apr 30.

Rapidly increasing promotional expenditures for e-cigarettes

Rachel Kornfield  1 , Jidong Huang  1 , Lisa Vera  2 , Sherry L Emery  1
Affiliations

Rapidly increasing promotional expenditures for e-cigarettes

Rachel Kornfield et al. Tob Control. 2015 Mar.
No abstract available

Keywords: Advertising and Promotion; Electronic nicotine delivery devices; Tobacco industry.

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Conflict of interest statement

Competing Interests Statement: None of the authors have any competing interests to disclose.

Figures

Figure 1
Figure 1
Quarterly promotional expenditures by media, 2008–2013
Figure 2
Figure 2
Quarterly spending for top-promoted brands, 2008–2013
See this image and copyright information in PMC

References

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    1. Bruell A. E-Cigarette Brands Spend More on Advertising and Keep Careful Watch on Health Claims. Advert Age. 2012 Jan 2;:29.
    1. Centers for Disease Control and Prevention. E-cigarette use more than doubles among U.S. middle and high school students from 2011–2012. MMWR. 2013;62(35):729. - PubMed
    1. Etter J-F, Bullen C, Flouris AD, et al. Electronic nicotine delivery systems: a research agenda. Tob Control. 2011;20:243–248. - PMC - PubMed
    1. Cameron JM, Howell DN, White JR, et al. Variable and potentially fatal amounts of nicotine in e-cigarette nicotine solutions. Tob Control. 2014;23:77–78. - PubMed

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