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. 2013 Jan;8(1):88-90.
doi: 10.1177/1745691612469035.

The Seductive Allure of "Seductive Allure"

Martha J Farah  1 , Cayce J Hook  2
Affiliations

The Seductive Allure of "Seductive Allure"

Martha J Farah et al. Perspect Psychol Sci. 2013 Jan.

Abstract

The idea of fMRI's "seductive allure" is supported by two widely cited studies. Upon closer analysis of these studies, and in light of more recent research, we find little empirical support for the claim that brain images are inordinately influential.

Keywords: brain imaging; fMRI; neuroethics; publication bias; scientific communication.

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