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. 2018 Jun 1;178(6):861-863.
doi: 10.1001/jamainternmed.2018.1999.

Association of Pharmaceutical Industry Marketing of Opioid Products to Physicians With Subsequent Opioid Prescribing

Scott E Hadland  1   2   3 , Magdalena Cerdá  4 , Yu Li  5 , Maxwell S Krieger  5 , Brandon D L Marshall  5
Affiliations

Association of Pharmaceutical Industry Marketing of Opioid Products to Physicians With Subsequent Opioid Prescribing

Scott E Hadland et al. JAMA Intern Med. .

Abstract

This database analysis examines the extent to which pharmaceutical industry marketing of opioid products to physicians during 2014 was associated with opioid prescribing during 2015.

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Conflict of interest statement

Conflict of Interest Disclosures: None reported.

Figures

Figure.
Figure.. Opioid Prescription Claims in 2015 for 25 471 Physicians Who Received Any Industry Meals Related to Opioid Marketing During 2014
Analysis excludes 296 (1.1%) of the 25 767 physicians who received opioid marketing in 2014; these physicians received only nonmeal payments. Error bars represent 95% confidence intervals for the estimates.
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References

    1. Centers for Disease Control and Prevention Wide-Ranging Online Data for Epidemiologic Research (WONDER). Atlanta, GA: US Department of Health and Human Services, CDC, National Center for Health Statistics; 2017.
    1. Cicero TJ, Ellis MS, Kasper ZA. Increased use of heroin as an initiating opioid of abuse. Addict Behav. 2017;74:63-66. - PubMed
    1. Guy GP Jr, Zhang K, Bohm MK, et al. . Vital signs: changes in opioid prescribing in the United States, 2006-2015. MMWR Morb Mortal Wkly Rep. 2017;66(26):697-704. - PMC - PubMed
    1. Hadland SE, Krieger MS, Marshall BDL. Industry payments to physicians for opioid products, 2013-2015. Am J Public Health. 2017;107(9):1493-1495. - PMC - PubMed
    1. Centers for Medicare & Medicaid Services 2014 Program Year Open Payments Dataset. https://www.cms.gov/openpayments/explore-the-data/dataset-downloads.html. Published 2018. Accessed February 12, 2018.

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