(Non-)donor demographics, donation willingness, and the donor career
- PMID: 30903700
- PMCID: PMC6850113
- DOI: 10.1111/trf.15268
(Non-)donor demographics, donation willingness, and the donor career
Abstract
Donation willingness is generally high but registering with donor centers lags behind. We need to understand why and when during the life course which groups of individuals are motivated to donate. With this knowledge, we can design targeted recruitment and retention strategies and improve evidence-based donor management.
© 2019 The Authors. Transfusion published by Wiley Periodicals, Inc. on behalf of AABB.
Conflict of interest statement
The authors have disclosed no conflicts of interest.
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