Improving the disease awareness: how a communication campaign brings hidradenitis suppurativa to the light
- PMID: 31535765
- DOI: 10.1111/jdv.15828
Improving the disease awareness: how a communication campaign brings hidradenitis suppurativa to the light
Abstract
Background: Hidradenitis suppurativa is an inflammatory skin disease that presents a recurrence of painful and suppurating lesions in the apocrine gland-bearing regions, with a strong impact on the patients' life quality. Despite its peculiar presentation, early forms are often underestimated by patients and this would inevitably result in late diagnosis and delayed therapy.
Objectives: Improved communication around the disease could facilitate self-diagnosis and a quicker response from healthcare practitioners, especially in this moment when we dispose of effective treatment against this disease.
Methods: A HS awareness campaign was conducted for 2 years with the help of a media agency and a patients' association.
Results: Results confirm that a better communication has a strong impact on the disease awareness.
Conclusions: This paper demonstrates that the more this disease awareness is carried on, the more quick, effective and efficient the patient's management could be.
© 2019 European Academy of Dermatology and Venereology.
References
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- Saunte DML, Jemec GBE. Hidradenitis suppurativa: advances in diagnosis and treatment. JAMA 2017; 318: 2019-2032.
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- Calao M, Wilson JL, Spelman L et al. Hidradenitis suppurativa (HS) prevalence, demographics and management pathways in Australia: a population-based cross-sectional study. PLoS ONE 2018; 13(7): e0200683.
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- Saunte DM, Boer J, Stratigos A et al. Diagnostic delay in hidradenitis suppurativa is a global problem. Br J Dermatol 2015; 173: 1546-1549.
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- Thomas VJ, Cohn T. Communication skills and cultural awareness courses for healthcare professionals who care for patients with sickle cell disease. J Adv Nurs 2006; 53: 480-488.
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