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. 2022 Aug;31(e1):e80-e82.
doi: 10.1136/tobaccocontrol-2020-056245. Epub 2021 Apr 26.

The 'filter fraud' persists: the tobacco industry is still using filters to suggest lower health risks while destroying the environment

Karen Evans-Reeves  1 , Kathrin Lauber  2 , Rosemary Hiscock  1
Affiliations

The 'filter fraud' persists: the tobacco industry is still using filters to suggest lower health risks while destroying the environment

Karen Evans-Reeves et al. Tob Control. 2022 Aug.
No abstract available

Keywords: environment; packaging and labelling; public policy; tobacco industry.

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Conflict of interest statement

Competing interests: None declared.

Figures

Figure 1
Figure 1
Slide from BAT Investor Day 2015 presentation on marketing strategy.
Figure 2
Figure 2
Example cigarette adverts promoting filters as an important feature. Left: Lucky Strike advert (British American Tobacco), middle: JPS Triple Flow advert (Imperial Tobacco Brands), right: Marlboro advert (Philip Morris International).
See this image and copyright information in PMC

References

    1. Kennedy P. Who made that cigarette filter? 2012. New York Times Magazine
    1. Proctor RN. Golden holocaust: origins of the cigarette catastrophe and the case for abolition. Oakland, CA: University of California Press, 2012.
    1. Pauly JL, Mepani AB, Lesses JD, et al. . Cigarettes with defective filters marketed for 40 years: what Philip Morris never told smokers. Tob Control 2002;11(Suppl 1):i51–61. 10.1136/tc.11.suppl_1.i51 - DOI - PMC - PubMed
    1. Department of Health and Human Services, Public Health Service, National Institutes of Health . Smoking and tobacco control monograph No. 13: risks associated with smoking cigarettes with low machine measured yields of tar and nicotine. Bethesda, Maryland: National Cancer Institute, 2001.
    1. Harris B. The intractable cigarette 'filter problem'. Tob Control 2011;20(Suppl 1):i10–16. 10.1136/tc.2010.040113 - DOI - PMC - PubMed

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