The psychology of appearance in the elderly

Abstract

Appearance counts heavily in human affairs. The good-looking have many advantages. These benefits also extend to old age. Elderly persons who preserve a youthful appearance (look young for their age) are likely to be more optimistic, more outgoing, and more social. They rate themselves more highly on many psychologic dimensions. Those who look older than their stated age die earlier and are not as healthy physiologically. Cosmetics can help the elderly attain some of the benefits enjoyed by the physically attractive.