Social Media and Rheumatology Societies: Strategic Insights
- PMID: 36879839
- PMCID: PMC9984936
- DOI: 10.2478/rir-2022-0032
Social Media and Rheumatology Societies: Strategic Insights
Abstract
The use of social media has heralded a new era of communication and social interaction, presenting important and often untapped potential and opportunity for professional organizations to thrive. In this article, we discuss the use of social media by rheumatology societies, focusing on strategy and marketing development. We share first-hand insights and tips for using social media in a way that can help rheumatology societies and professional organizations overall to thrive.
Keywords: campaign development; communication; content creation; dissemination; marketing; rheumatology; social media.
© 2022 Dominique Alvarillo, Elena Nikiphorou, published by De Gruyter.
Conflict of interest statement
Conflict of Interest None declared.
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