Individual-level solutions may support system-level change â if they are internalized as part of one's social identity

Abstract

System-level change is crucial for solving society's most pressing problems. However, individual-level interventions may be useful for creating behavioral change before system-level change is in place and for increasing necessary public support for system-level solutions. Participating in individual-level solutions may increase support for system-level solutions - especially if the individual-level solutions are internalized as part of one's social identity.