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. 2023 Aug;45(4):539-554.
doi: 10.1177/10755470231162634. Epub 2023 Apr 4.

Science Communication as a Collective Intelligence Endeavor: A Manifesto and Examples for Implementation

Dawn Holford  1 , Angelo Fasce  2 , Katy Tapper  3 , Miso Demko  4 , Stephan Lewandowsky  1 , Ulrike Hahn  5 , Christoph M Abels  6 , Ahmed Al-Rawi  7 , Sameer Alladin  1 , T Sonia Boender  8 , Hendrik Bruns  9 , Helen Fischer  10 , Christian Gilde  11 , Paul H P Hanel  12 , Stefan M Herzog  13 , Astrid Kause  14 , Sune Lehmann  15 , Matthew S Nurse  16 , Caroline Orr  17 , Niccolò Pescetelli  18 , Maria Petrescu  19 , Sunita Sah  20 , Philipp Schmid  21 , Miroslav Sirota  12 , Marlene Wulf  13
Affiliations

Science Communication as a Collective Intelligence Endeavor: A Manifesto and Examples for Implementation

Dawn Holford et al. Sci Commun. 2023 Aug.

Abstract

Effective science communication is challenging when scientific messages are informed by a continually updating evidence base and must often compete against misinformation. We argue that we need a new program of science communication as collective intelligence-a collaborative approach, supported by technology. This would have four key advantages over the typical model where scientists communicate as individuals: scientific messages would be informed by (a) a wider base of aggregated knowledge, (b) contributions from a diverse scientific community, (c) participatory input from stakeholders, and (d) better responsiveness to ongoing changes in the state of knowledge.

Keywords: collective intelligence; epistemic diversity; knowledge aggregation; knowledge updating; participatory input; science communication.

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Conflict of interest statement

Declaration of Conflicting Interests The author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.

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