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Review
. 2024 Dec;39(14):3536-3539.
doi: 10.1080/10410236.2024.2326267. Epub 2024 Mar 13.

Engagement with Adolescent Substance Prevention Messages: Impact and Dissemination of REAL Media

Kathryn Greene  1 , Michael L Hecht  2
Affiliations
Review

Engagement with Adolescent Substance Prevention Messages: Impact and Dissemination of REAL Media

Kathryn Greene et al. Health Commun. 2024 Dec.

Abstract

This article reviews the development and testing of a youth substance prevention program, REAL media. The contributions of this body of research include theoretical development, measurement, and dissemination of an efficacious independently evaluated program. Special attention is given to the impact of the program through collaborations with multiple community groups and multiple phases of development and testing.

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Conflict of interest statement

Disclosure statement: Both authors disclose financial interest in the REAL media intervention and related interventions such as Youth Message Development.

References

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